LickiMat Felix Purple

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LickiMat Classic Felix Slow Feeder Mat For Cats Is An Entertaining And Whisker Friendly Method Of Feeding Your Feline
Designed and recommended by vets, this slow feeding mat is designed to provide your cat with an enriching, tasty activity that helps to enhance their overall health and wellbeing

It is an engaging tool, that challenges and rewards your pet over time, by giving your pet small portions of food or treats, every time they engage with the mat.

Cats need mental and physical stimulation to keep them happy, healthy and occupied. Cats that are not stimulated, or rewarded for engaging in time occupying behaviour, can begin to display mischievous and problem behaviours around the home. A licking mat is a great way to engage your cat with an activity that both occupies and rewards

The mat makes eating an interactive activity, rather than just a meal

The texture of this mat makes it perfect for applying paste, wet, raw, and dry, foods and treat
It has a complex surface designed specifically for cats that provides varied challenges for accessing food and treats from the mat – the rounded surfaces are ideal for solid food/treats, and the small nub-shaped surfaces are ideal for soft paste and liquid food/treats
Once your pet's favourite morsels are spread over the surface, they can pick up every bit until the mat is squeaky clean
The textured surface makes licking a challenge and prolongs the enjoyment of the activity
Allows you to use a smaller volume of food which decreases the calories and extends mealtime
You can even freeze the treats to make the fun last longer and give the tongue a good workout
Great to use as a distraction during challenging experiences, or as a reward system during pet training – for example:

For teaching pets to be still during grooming, bathing, nail clipping and vet examinations
Encourage your pet to be calm and settled during car travel
Rewards your pet for calm behaviour around the home or just relaxing in their bed
Can provide a point of focus to distract them during fearful events
The mat is a perfect feeder for cats – it can help to reduce a common, messy cat behaviour (removing food from the bowl and eating off the floor) because:

The flat surface makes no contact with sensitive whiskers, so it is a gentle feeding experience
The mat allows for all-round vision while the cat is feeding so they feel less vulnerable
The spreading and pressing of the food or treats across the mat means the cat is in a crouched posture while it eats, which is a more natural, comfortable and healthy feeding position
Using the mat can assist with oral health care

The licking action generates the production of saliva that can help maintain good oral health
The textured rubber surface assists in scraping food particles and bacteria off your pet’s tongue to promote a fresher breath
The mat can be used to slow down the feeding rate

The mat is fantastic for slowing down mealtime and to stop your cat gulping down their food in seconds – making it ideal for cats who are prone to vomiting, bloating, or gagging from eating too fast
Helps to prevent overfeeding and can assist with managing hunger - the licking action makes food last much longer and a small volume of food can be placed on the mat, allowing you to provide smaller and more frequent feeds
Control of food portions and added energy required to access the food can assist with weight control
Lickimat Range

The mats are available in a variety of textures, each working differently with different types of foods and treats
Try them all to discover which surfaces work best for your pet or to provide your pet with a variety of activities

Made from BPA free, non-toxic food grade TPR (thermoplastic rubber) – contains no silicone
Flexible and easy to clean (soak and hand wash in warm, soapy water)
Freezer safe

22cm x 16.3cm x 0.7cm thick

If this mat is used correctly, it is strong and long-lasting
It is not a chew toy – inspect for wear and take away from your pet if any pieces become loose or detached
Cleaning Instructions

Rinse and wash the mat once your cat has finished licking up all their food/treats – do not leave the mat with old/dried food and treats attached to the surface
Soak and hand wash in warm, soapy water